baim 3300 · spring 2027
Build in Japan™
AI & Mobility for Tomorrow’s Societies, with Nagoya University teammates. 15 days in Tokyo and Nagoya, May 14–28.
early bird Dec 31 · final Feb 28
Register for spring (opens in a new tab)// an open experiment in how business students learn technology
Technology is not the protagonist. People are.
HumanCentered is Matt Brady’s program at CU Boulder’s Leeds School of Business. Students learn AI, low-code and CRM by building for real people, and every course starts with the people before it gets to the tools.
// the human-centered stack
What do you want to walk out with?
Pick a goal, or tap a layer of the stack. People sit on top; the tools come last.
People · BAIM 4230A career working with customersDecisions · WorkshopA better way to make hard callsProblems · BAIM 3300A startup idea, tested in JapanTools · BAIM 3210A working app, with no coding background
layer 01 · People · BAIM 4230
Customer Success with Salesforce CRM
You walk out with: Salesforce skills from Trailhead, a CRM project practicum, and prep for the Salesforce Certified Administrator exam.
proof → At the first challenge in 2021, students built a donor-management CRM for the nonprofit A Precious Child.
layer 02 · Decisions · Workshop
DECIDE BETTER®: Decision Science for Ethical Leaders
You walk out with: Decision-science tools, practiced on a real decision of your own.
proof → “Using the simulator to help me choose the city I might relocate to for my full-time job was huge.” Samir, financial services new hire.
layer 03 · Problems · BAIM 3300
AI & Mobility for Tomorrow’s Societies
You walk out with: Spring online with Nagoya University teammates, 15 days in Tokyo and Nagoya, a final pitch, and two microcredentials.
proof → Anshin Care, a medication-adherence system, took first place at the 2026 pitch in Nagoya.
layer 04 · Tools · BAIM 3210
Low-Code for Citizen Developers
You walk out with: Working apps built in agile sprints, and prep for certifications on the low-code platforms companies use. No coding experience required.
proof → GoodWatt took first place in 2024 with a device and app that finds and cuts phantom energy use at home.
This program gave me the tools to create a usable prototype and present it in front of a board.
// proof
Credit where it’s due.
Student teams made these as part of a course or challenge. The ideas and the work are theirs; we just like to brag about them.
See all the proof →- Anshin Care takes first place in Nagoya.A pill dispenser and caregiver app for older patients, from a CU and Nagoya University team. Leeds covered it (opens in a new tab)
- Five teams pitch at Nagoya University.Kizuki Care, Akira Care, Kizuna Village, Anshin Care and Kizuna, each aimed at Japan’s aging society.
- Abundant Ground maps church land for housing.A CU team’s web app uses GIS data to find underused church property that could become affordable housing. It competed for a $4,000 bounty.
- “I feel much better prepared.”Nick, a student at DECIDE BETTER®, one of five sold-out workshops.
fall 2026 sprint
Colorado Impact Challenge™
It started here in 2021 as the Low-Code Hackathon. Now student teams from CU Boulder and Colorado School of Mines solve real problems for partner organizations.
sprint Oct 20 – Nov 9
Go to the Challenge (opens in a new tab)
// who runs this
Matt Brady is a Teaching Professor at CU Boulder’s Leeds School of Business and the founder and CEO of Volley Solutions™. He runs HumanCentered as an open experiment in how business students learn technology.
with: Leeds School of Business · Nagoya University · Ludus Labs · CU Innovation & Entrepreneurship · Colorado School of Mines · Nintex · Salesforce · Daniels Fund Ethics Initiative